Reflecting on 2024 – A Year of Change, Growth, and Resilience

That's a wrap!

As I reflect on 2024, it’s clear that this year has been one of significant change, growth, and personal resilience.

One of my biggest decisions was to close Be Ethical, my sustainability-focused business.

After four years of working with incredible people and projects, it was time to close that chapter. It wasn’t an easy decision, but I knew it would open new opportunities.

And those opportunities came:

• Award Strategy Support: I continue to help businesses apply for and win awards, crafting clear, concise submissions that truly showcase their strengths.

• Mojo Fitness Online: Health and well-being have always been a passion of mine, and I’ve created a platform to help others build sustainable habits that improve their lives.

• The Marketing Circle: This community continues to be my focus, and I’m proud to open it up to both men and women in marketing roles. For £49/month, members will get:

  • Weekly live circles

  • Access to one-to-one coaching

  • A continually growing platform of resources—from marketing strategy and sustainability to personal development, articles, blogs, and podcasts.

This year wasn’t just about business. It was also deeply personal. Caring for my mum, who has Alzheimer’s, and navigating property sales to ensure her safety and care—these moments remind me of the strength we can find in life’s challenges.

Looking back, I’m proud of the hard decisions, growth, and progress. Looking ahead, I’m excited to see what 2025 brings—for me, my family, and this incredible community I’ve been lucky to build.

To all of you navigating change, growth, and challenges, know you’re not alone. Here’s to stepping into 2025 with purpose, resilience, and excitement.

If you’re ready to grow, connect, and thrive in your marketing role, I’d love to welcome you to The Marketing Circle.